Whether it’s a life coach, a business coach, or a gym coach, most people don’t understand the real value in having a coach.
Although most people would also agree that to compete at the top level in any sport, you need a coach (if not multiple coaches – fitness, nutrition, mindset, and so on), they don’t really understand why.
Some people think that a coach is there to tell you what to do.
Some people think a coach is there to tell you how to do whatever it is you want to do.
If that’s why you’re considering getting a coach – and that includes if you’re thinking about using me – you’re on the wrong track, and I’m not the coach for you…
So Why Hire a Coach?
The real reason you get a coach is to figure out why you’re not doing the things you probably already know you should be doing. To find and remove whatever is stopping you, and give you the confidence to do the things that you know you want to do.
To hold you accountable.
They also help you to avoid the biggest pitfalls, and point you in the right direction when you need a push (but will let you figure it out from there).
The ‘what’ and the ‘how’ are already out there. In fact, I bet you know what to do, and you probably already know how to do it. That information is freely available to anyone with an internet connection or access to a library. When it comes to freelance consulting, everything you need is on my site. Read my blog posts and my ebooks. Take a course or two. You’ll soon know the what and the how.
And most people will do nothing with that information.
If knowledge produced results, we’d all be rich and have six-pack abs.
All that information won’t tell you why you’re not doing anything, and not putting the knowledge to use. It won’t tell you what’s stopping you. It won’t hold your hand as you take the journey. And it won’t hold you accountable.
That is what a coach is for.
So many people spend so much time reading books and articles, watching videos, taking courses (or more likely, starting courses) – gathering as much information as they possibly can, because they think that will help them finally get to where they want to be. But it doesn’t, and it won’t.
Do Coaches Really Help?
I’m a fairly disciplined person. I’ve been running at least 3 times a week, with some very small gaps here and there, for the best part of 20 years now, and I’m 50 years old this year. I’m disciplined with my eating, and stretching, and many other things.
And yet I told myself and others, for about 10 years, that I was going to start regular weight training, because I knew that it was important for my health – especially as you get older. But I never did it. Did I know what I had to do? Absolutely. Did I know how to do it? For the most part, yes – there’s plenty of free information including videos and instructions on the internet. And yet I didn’t do it. I even had some equipment at home, so I didn’t have to go anywhere, or pay any money. And I still didn’t do it. I’d start, and I’d stop. Again and again.
So, eventually, I got myself a gym membership – that was easy. And then I got myself a personal trainer, who cost me a fortune. But, he held me accountable. He gave me the motivation I needed, and he encouraged me and provided the support I needed. He corrected my form when he needed to, and even gave me advice about my diet.
And then I started seeing results. And within 6 months, my body shape had changed. Another 6 months and I was in the best shape I had been in for over 20 years.
That’s the value of a coach.
And that’s what I can help you do. I’ll help you figure out why you’re not doing it now, and what is stopping you. And I’ll give you support and motivation – and hold you accountable.
That is why you need a coach.
Cheers
Dino
P.S. After 12 months I stopped using a personal trainer. I had developed the habit of going to the gym 3 times a week (in fact, I increased it to 4 times, including some 5:30am starts), and I was confident I knew how to execute the exercises going forward. Some people keep going with a coach, some use them for shorter or longer periods. It all comes down to what you need.